Snowball

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SnowballSnowball
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My one AI prediction for 2026

My one AI prediction for 2026

Substance wins. Hype dies.

Greg Nudelman
Greg Nudelman
SnowballSnowball
+5+5
Thin Slicing: Why Your AI Product Strategy Needs Less Theater, More Taste

Thin Slicing: Why Your AI Product Strategy Needs Less Theater, More Taste

Are you optimizing for the picture? Or for taste? Here's why 85% of AI projects fail and how to build one that actually works.

Greg Nudelman
Greg Nudelman
Advanced TechniquesAdvanced Techniques
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⚠️ 85% of AI Products Fail. Your Team Is Building One Right Now.

⚠️ 85% of AI Products Fail. Your Team Is Building One Right Now.

Snowball Design Sprint Framework helps you validate product-market fit in weeks instead of discovering failure after 6 months and $2M.

Greg Nudelman
Greg Nudelman
SnowballSnowball
+4+4
AI Snowflake: Stop Asking the Wrong AI Question

AI Snowflake: Stop Asking the Wrong AI Question

One of the most common ways projects go sideways is by asking a question that AI cannot answer—or worse, one that doesn’t actually deliver ROI.(AI Snowflakes: short, focused UX for AI insights. Quick provocations designed to spark thinking and sharpen strategy, in under a minute.)

Greg Nudelman
Greg Nudelman
Escape From Figma TitanicEscape From Figma Titanic
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Snowball Killed the Dev-Star: Stop Handing Off, Start Succeeding in the AI-First World

Snowball Killed the Dev-Star: Stop Handing Off, Start Succeeding in the AI-First World

AI-first UX isn’t about pixel-perfect mockups — it’s about whether your product sinks or sails. Traditional 3-in-a-box Figma wireframes are the Titanic: they doom teams to Telephone Pictionary the moment AI behavior springs a leak. This guide shows UX designers how to roll the Snowball instead — a customer-centered, vibe-coded process that delivers working code prototypes from day one, shipping products customers actually want to buy.

Greg Nudelman
Greg Nudelman